Marketing Evolution solution engineers provide superior service and expert assistance to mid and lower funnel qualified sales prospects, with the aim of providing a viable solution to secure a license agreement. The SE role requires being adept at solving complex challenges within the construct of the ME platform and capabilities, while providing positive business cases for potential customers and users.
ME SEs must have advanced business acumen as well as deep technical understanding of every feature and capability ME delivers. SEs are also required to have solid understanding of mathematical modeling techniques (AI, regression, machine learning, lasso, ridge, elastic net, etc.) and be able to explain how these are leveraged to provide value within the platform.
ME SEs will influence the direction and development of our software by deftly analyzing issues and proposing viable solutions while working closely with senior level internal and external stakeholders.
SEs will be heavily relied upon to deliver expert presentations to various internal and external audiences, and are the subject matter expert on the platform and all ME capabilities. SEs must be able to work effectively across many disciplines, such as sales, engineering, product management, and marketing teams. Effective and clear communication is critical; the ability to explain complex solutions in clear, simple terms is a must.
ME SEs are expected to be the “tip of the spear” in understanding and explaining new capabilities to internal and external audiences. SEs are also expected to provide critical feedback regarding market demand and development/engineering priorities.
Be an evangelist for ME.
Successful Solution Engineer characteristics include: